3 mins 51 secs
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Eat Frog! (mp3)

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In the mixing pot of multifarious crackpot ideas which I call my brain there is an expression that goes “eat frog”. What does it mean? What it means is that I have a variety of ways of getting things done, and “eat frog” is just one of mine.

This podcast is for businesses that want better productivity 3 mins 51 secs
This podcast is for businesses that need a clean sheet 3 mins 51 secs
This podcast is for people who like …

4 mins 45 secs
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Did you study “marketing” at University? What did you learn? Can you answer the question “What’s the difference between Marketing and Sales” in no more than 30 words?
With a little help from Bernie Mitchell and Benjamin Ellis and The Late Late Breakfast Show I can now share the answer with you! And, I can take that discussion up one more level. This is a “must listen” for all managing directors!

This podcast is for businesses that want effective marketing 4 mins 45 …

4 mins 25 secs
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Darwin is usually credited with saying “the survival of the fittest” but those are not his actual words. This podcast tells you exactly what he said, and exactly what you need to do in order to adapt and survive.
It draws on 3 incredibly simple and easy principles set out by Scott & Rochester in their little known book called “Managing Work”.

This podcast is for businesses that want to change http://bit.ly/rrBhQX 4 mins 25 secs
This podcast is for businesses that need to …

2 mins 57 secs
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You’ve heard the quote “half of our marketing budget is wasted, but we don’t know which half”. And you’ve also heard “if you don’t measure it, you don’t manage it”.
So how do you measure and manage something as nebulous as marketing? That’s where the Killer Marketing Technique comes in. But before we try to build a metric to measure that, we need to know what we’re offering.
Are you a Fiat Panda sort of business or a Ferrari …

4 mins 05 secs
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Are you happy being independent? How does interdependence work? This podcast explains the importance and value of interdependence, and how (in the words of Stephen Covey, author of “The 7 Habits of Highly Effective People”) you can help your teams become more productive.

This podcast is for businesses that want to build successful teams http://bit.ly/iEBhuz 4 mins 05 secs
This podcast is for businesses that need better output http://bit.ly/iEBhuz 4 mins 05 secs
This podcast is for people who like to achieve http://bit.ly/iEBhuz 4 …